We're Freaking Out about Octave

Dear Readers,

Be careful, because once you visit Octave you’ll probably be sucked in for a while. So you might want to move your next call.

What’s going on?

• We’ve been busy moving around our Christmas Elves on the Shelves, Snowball and Aaron. They’re back on their bullshit. 🧑🏻‍🎄

• Mollie started a new job. She’s awesome - go show some love. ❤️

• In case you missed it, Mal posted her CRM Evaluation story 👀

  • Spoiler - it’s Hubspot 🧡

• Look, we are freezing here in the midwest. Keep us in your thoughts. 🥶

Story Time: Octave

A couple of nights ago we discovered Octave. Quickest time to value we have seen in a whiiiiile. We stayed up late using it and testing it and talking about how awesome it was. So, they skipped the review line and we’re bringing you the goods today. (well, Mollie is)

To try and summarize— Octave takes whatever sources you give it, and learns your product. They learn your market and ICP, and then start applying smart robots to whip up a cohesive GTM strategy that you can actually read. Then you can activate that with more smart robots to send emails. The kinds of emails that humans will actually read. And maybe even take a call with you. They have an outbound bent but we’re convinced it’s valuable for pretty much anyone.

A Reminder

We aren’t paid for reviews and we’re not paid for getting any kind of demand for anyone. That’s the whole point. No gift cards, no BS, just helping you discover cool stuff and get our true opinion. We’re genuinely excited about this one so you should go see it for yourself.

Enjoy!

Mal & Mol